Why Open Review Platform? βοΈ
ORP is built to make real-world entities reviewable without treating a listing as an endorsement. It combines independent reviews of businesses/websites, public/professional people and movies with evidence-based moderation, password-free participation, business reputation tools, website analytics, AI assistance, verified publishing, OpenTalk and free ORP-hosted business websites.
Fair participation should not be a premium feature.
Reviews can create accountability, but the system works best when both sides can participate meaningfully. Open Review Platform gives verified businesses the ability to reply, dispute questionable reviews, submit private evidence, invite genuine customers and manage their public profile without requiring a paid reputation-management subscription.
Clear business-profile status
Businesses can be listed on ORP before they participate. Public pages distinguish an Unclaimed business profile from a claimed or verified business. ORP does not present a directory listing as an endorsement, partnership or verification. Authorized representatives can claim their profile through the secure business-email process.
Protecting genuine criticism β and legitimate businesses
ORP is not designed to automatically side with either reviewers or businesses. Genuine negative experiences should remain visible. At the same time, fake experiences, coordinated attacks, conflicts of interest, harassment and materially unsupported claims can cause real harm. A business report therefore starts a structured moderation process rather than an automatic takedown.
When a disputed reviewer cannot sufficiently substantiate material claims after a human moderation review, ORP can retain the review publicly for transparency while excluding its star value from the business rating, locking edits while the finding remains active, and displaying the moderation outcome. Reviewers may also be banned from new submissions when serious integrity violations justify it.
More than reviews: a complete free Business Center
Build a complete business website on ORP β free π
Businesses that do not have a website β or simply want a separate ORP-hosted presence β can create yourbusiness.openreviewplatform.com. The hosted site is a distinct ORP business record with its own reviews, rating, transparency page and Business Center, even when the same owner also manages an independent external website on ORP.
Create a free ORP Business Site β
Richer business profiles with responsible AI β¨
ORP can enrich a business profile with a factual overview, detected services/topics, tailored SEO metadata and β when enough ORP reviews exist β a neutral summary of recurring customer themes. The system starts with the business's own public website, business-provided ORP information and ORP's first-party review signals. Learn how AI Business Profiles work β
SEO Readiness measures whether AI enrichment has enough reliable source material and useful signals to be shown as quality-ready content. It does not gate whether the active canonical public profile may be indexed; search engines decide what to index and rank.
OpenTalk: discussion beyond individual reviews π¬
ORP also includes OpenTalk, an open discussion community with no forced category walls. Consumers, reviewers, webmasters, suppliers and verified businesses can start conversations, reply in nested threads, vote, repost, follow discussions and organize discovery naturally with hashtags. Participation remains password-free through secure email links, while verified business and ORP Official identities are visibly distinguished.
A publishing channel for verified businesses β with safeguards
ORP now gives Domain Verified and Enhanced Verified businesses a dedicated Business Articles area. Businesses can write with a visual editor or HTML source mode, preview the article, see live word/character limits and submit without losing their work when validation fails.
Rejected drafts can be cleaned automatically after the configured retention period, while a separate rejection record remains for abuse protection. Repeated rejected, duplicate, nonsensical or manipulative submissions can suspend further Business Article publishing until an administrator reviews and clears the record. Read the Business Article Guidelines β
Know whether your articles are actually working π
Publishing is more useful when businesses can measure the result. Business Article Analytics shows article views, estimated unique readers, referring websites, clicks from an ORP article to the business's verified website, unique clickers, outbound click-through rate, top-performing articles, top destination paths and daily readership. Businesses can switch between 7-day, 30-day, 90-day and all-time views.
Article Analytics is deliberately privacy-conscious: the business sees aggregate performance information, not reader names, email addresses or readable IP addresses. Outbound click tracking applies only when a reader follows an article link to the verified business domain or one of its subdomains.
How ORP compares
This comparison focuses on both capability and cost. β means included, β means limited, available through a separate product, or tied to another tier/workflow, and β means the capability is not integrated into that review platform. Pricing below uses publicly advertised starting prices reviewed in August 2026; taxes, add-ons, custom quotes and future price changes are not included.
Published Trustpilot pricing vs. ORP
*Illustrative multiplication of the currently advertised starting monthly price Γ 12, 60 or 120 months, assuming the price never changes. Trustpilot states that displayed prices are starting prices per domain, contracts have a 12-month commitment, each domain is priced separately, and add-ons/custom quoting can apply. Enterprise pricing is quote-based. ORP's $0 statement refers to the current core suite described on this page; it is not a promise that ORP can never introduce optional paid services in the future.
Its current Free plan includes 50 automated review invitations per month, 1 user and a smaller selection of tools. Trustpilot's richer invitation volumes, widgets, integrations, dashboards, insights and advanced capabilities move into paid tiers or add-ons.
| Feature / capability | Open Review Platform | Trustpilot | Google Business Profile | Yelp |
|---|---|---|---|---|
| Business can publicly reply to reviews | β Included | β Free plan | β Verified profiles | β Claimed profiles |
| Business can report/flag reviews | β Included | β Included | β Policy flagging | β Policy reporting |
| Reviewer can participate without creating a platform password account | β Secure email links | β Account-based | β Google account | β Yelp account |
| Structured private evidence exchange for a disputed review | β Reviewer + business evidence | β Platform process | β Policy report workflow | β Policy report workflow |
| Public moderation history / integrity finding on the review | β Included | β Not integrated this way | β Not integrated this way | β Not integrated this way |
| Unsupported disputed review can remain visible but be excluded from aggregate rating | β ORP integrity finding | β Not integrated this way | β Not integrated this way | β Not integrated this way |
| Built-in full website traffic analytics | β $0 Β· Included | β Richer data/insights in higher tiers; Premium starts $799/mo | β Business Profile insights free; full web analytics is a separate Google product | β Business-page activity; not ORP-style site analytics |
| Optional public website traffic counter | β Included | β | β | β |
| Conversion goals + UTM campaign attribution | β Included | β Analytics/marketing capabilities vary by product and tier | β Available through separate Google analytics/ads products | β Not integrated this way |
| Embeddable public world traffic map | β Included | β Not integrated this way | β Not part of Business Profile | β Not integrated this way |
| Earned trust/achievement badge widget | β Calculated from ORP data | β Trust widgets/features vary by tier | β Badges/signals differ | β Business badges/signals differ |
| Business followers + verified short updates | β Included | β Business communication features differ | β Followers/posts differ from ORP's email-confirmed flow | β Business communication features differ |
| Built-in uptime + SSL monitoring | β $0 Β· Included | β Not part of the review suite | β Not part of Business Profile | β Not part of the review suite |
| Built-in site speed checker | β $0 Β· Included | β Not integrated | β Free separate Google tools exist | β Not integrated |
| Built-in SEO & technical website audit | β $0 Β· Included | β Not integrated | β Free separate Google tools provide parts of this workflow | β Not integrated |
| Automated website health / SEO change alerts | β $0 Β· Included | β Not integrated | β Not part of Business Profile | β Not integrated |
| Weekly report combining reputation + website health | β $0 Β· Included | β Richer reputation dashboards/insights move into paid tiers; not ORP's combined website-health report | β Not combined in Business Profile | β Not combined |
| Unified Business Health score combining reviews + website signals | β $0 Β· Included | β Not integrated this way | β Not integrated this way | β Not integrated this way |
| Business Article performance analytics | β Views, unique readers, referrers, website clicks, CTR, top articles and destinations | β Not integrated this way | β Business/content insights differ; not ORP's article-to-website workflow | β Not integrated this way |
| Verified business article publishing | β Included Β· verified businesses | β Business profile/content tools differ; not ORP's integrated verified-article workflow | β Posts/updates available through Business Profile; not ORP's article-moderation workflow | β Business updates/features differ; not ORP's integrated article workflow |
| AI safety + web-assisted originality screening for business articles | β Included with limits + human escalation | β Not integrated this way | β Not integrated this way | β Not integrated this way |
| Persistent anti-abuse article submission limits after deletion/rejection | β Included | β Not integrated this way | β Not integrated this way | β Not integrated this way |
| Free hosted business website / site builder | β Included Β· ORP subdomain | β Not an integrated hosted business-site builder | β Business Profile page, not a general hosted website builder | β Business listing page, not a general hosted website builder |
| Hosted-site visual + HTML page editor | β Included | β Not integrated | β Not part of Business Profile | β Not integrated |
| Native review/rating/counter/badge components on hosted site | β One-click switches | β External-site widgets vary by plan | β Not an integrated hosted-site workflow | β Not an integrated hosted-site workflow |
| AI-assisted hosted-site starter generation | β ORPy-assisted | β Not integrated as a hosted website builder | β Not part of Business Profile | β Not integrated |
| Originality + safety gate for hosted-site content | β Local/web originality + safety review | β Not an integrated hosted-site workflow | β Not an integrated hosted-site workflow | β Not an integrated hosted-site workflow |
| Core business/review access pricing | β ORP core suite: $0 | β Free plan; Starter $99/mo, Plus $319/mo, Premium $799/mo, Enterprise quote | β Google Business Profile: $0 | β Core claimed-business tools are free; optional advertising/promotional products are separate |
Listing is not endorsement
ORP is a review directory, not a recommendation list. A business or website can be listed whether it is active, temporarily offline, parked, redirected, bot-protected, obscure, controversial or in an age-restricted category. Current website status is useful context, but it does not erase the historical value of a profile or prevent people from reviewing past experiences. Sensitive categories may receive a factual warning so visitors can make their own decision before following an external link.
Claimed and verified are separate concepts: they indicate that an authorized party has completed the applicable ORP access/verification process. They do not mean ORP recommends the entity or guarantees its products, services, safety or conduct.
A different business model
We want legitimate businesses to spend their resources improving products, serving customers and supporting employees β not paying a review platform for the basic right to participate in the conversation about their own business. ORP may evolve commercially over time, but paying ORP will never buy a better rating, suppress legitimate criticism or influence moderation.
Recent additions to the free ORP suite β¨
ORP now connects reputation management with measurable website growth and community engagement. Verified businesses can track UTM campaigns and conversion goals, publish short Business Updates, build confirmed followers, display earned trust badges, embed review widgets and analytics counters, and use interactive/private or public/display-only world traffic maps.
Three review areas + discovery collections
ORP keeps distinct review areas for Businesses & websites, public/professional People, and Movies. It also provides discovery collections such as Books and Trailers that connect public information back to the relevant profiles. Owner, representative and moderation privileges depend on the profile type; being listed never means ORP endorsement.
Manage received reviews from one place
Verified owners can open Reviews of Your Businesses from My Content, see each review and its conversation, publish or manage the Business response, and report/dispute when appropriate. Report history and administrator resolution notes remain tied to the business.
Detailed movie ratings
Alongside the overall score, a Movie review can optionally rate Story, Acting, Direction, Cinematography, and Music / Soundtrack. Published detailed ratings feed the profile averages when available.
Discovered books enrich People profiles
ORP can discover books connected to People through public bibliographic sources, show them on the author profile and collect them in Books. Records can link to Open Library and, where useful, Amazon. Covers are enriched from supported public sources when available. Books is a discovery feature connected to People; it is not currently a fourth review directory.
